Marketing Data Analyst

Data is your domain, insights are your strength. You know better than anyone how to extract valuable insights from complex datasets and make marketing performance transparent. With a keen eye for detail and a strategic mindset, you help our marketing team make data-driven decisions and grow our e-commerce. Excited to work with our highly advanced data warehouse that offers you all the possibilities for in-depth analyses? Then read on!

Here's a glimpse of the role:

As a Marketing Data Analyst, you are responsible for collecting, analyzing, and presenting marketing data. You combine your analytical skills with technical knowledge to optimize our marketing efforts.

Your main tasks:

• Analyzing and reporting: You make complex data understandable with clear dashboards and reports in tools like Google Looker Studio and Qlik Sense.

• Tracking and monitoring: You set up tracking via Google Tag Manager and ensure our data is accurate and reliable.

• Sharing insights: You translate data into concrete advice to help the marketing team develop better campaigns and strategies.

• Technical optimization: You use your basic knowledge of JavaScript, HTML, CSS, and possibly Python/R to refine analyses and explore new possibilities.

• Testing and improving: You analyze A/B test results and provide recommendations to improve conversion and customer experience.

• Collaboration: Together with the Tech team, you ensure a solid tracking infrastructure. Your technical foundation allows you to contribute independently while also having room to further develop yourself.

Are you the analytical pioneer we are looking for?

Can you transform complex data into insights that elevate our marketing team to new heights? Apply today and become the driving force behind our data-driven strategies!

What's in your toolkit?

🚀 You have at least a bachelor's or master's level of working and thinking, with a passion for data-driven marketing.
⏱ You have experience with Google Analytics (360) / GA4 and Google Tag Manager.
📚 You are fluent in both Dutch and English – communication is key in our international team.
📊 You have mastered BigQuery / SQL and BI tools like Google Looker Studio and Qlik Sense – numbers are your second language.
💻 You are an Excel expert and have strong knowledge of Google Ads and Microsoft Ads.
💡 You have a basic understanding of JavaScript, HTML, and CSS, with Python/R being a plus – you get the technical side of marketing.
📈 You have up-to-date e-commerce marketing knowledge and can translate A/B test results into valuable insights for stakeholders.
In short, with you on board, success is guaranteed! 🚀

What’s in it for you?
Those who work, deserve 💰. We believe that’s important, so we offer good employment conditions. In addition to the monthly salary, at lampenlicht we offer you:
- 25 vacation days and the option to buy 5 extra days ⛱
- A vitality day to support your work-life balance
- Of course, you’ll receive travel compensation when you need to travel to one of our locations
- Prefer not to drive or use public transport? Choose sustainable mobility with our (electric) bike lease program 🚴‍♂️
- For remote work, we provide you with a fully equipped home office 💻
- We think about the future, which is why we offer a pension plan, including an 8.8% contribution from us
- The flexibility to work from the most inspiring location for you – we always have a workspace available for you at our offices in Hapert, Eindhoven, Barcelona, and Kraków 🌞. Prefer working from elsewhere? You decide where the magic happens
- The perfect atmosphere with lighting, even at home 💡 Enjoy staff discounts on our ambient lighting to brighten up your house
- Unlimited learning and growth opportunities – growth and knowledge are central to us. Develop yourself at your own pace in our online learning world 📚!
- There’s always something fun happening here: play padel, take a (lunch) walk, or go for a run together. A game of FIFA or table football is also an option. Want to party instead? Join our staff parties or casual Thursday drinks. There’s something for everyone 🤩

Are you ready?
Are you up for the challenge to bring 100% atmosphere across Europe? Feeling excited? Let us hear from you! Send us your motivation and CV, and you might soon be part of our valuable team!

We’ll start with a phone interview, followed by a first meeting with Jochem Leermakers (Team Lead Platform, Tech & Content) and Manuel Fernandez (AI Engineer) at our Hapert location. A second interview will be with Jan van Loon (Head of Marketing) and Josje Geldens (HR Advisor). If the energy is great on both sides, we’ll warmly welcome you on board! 🎈

Acquisition based on this vacancy is not appreciated.